Thursday, June 12, 2008

Runvertising

Moving off the last post I started getting into the running ads that I really dig. I crafted a longer post explaining why I find these to be so appealing, but I’ll leave it at this: The ads I found to be authentically runnery have a level of quirk to them that borders on dorky. But that makes complete sense considering runners are inherently dorky. Not in a negative way at all, and I actually think most of us have a sense of pride in the amount of dork we throw into the craft. It’s probably not the only way to touch a chord in the kind of person who finds abusing themselves for 26 miles a good time, but it certainly isn’t a bad one. Here, in no particular order, is what strikes me. Enjoy.







No comments: